Ode To Lesvos
A documentary for Johnnie Walker made with Oscar nominated director Talal Derki about a Greek village of 150 residents who helped 300,000+ refugees.
Johnnie Walker is a brand with historical weight—in terms of advertising, design, and even politics. The tagline ‘Keep Walking’ has been used on flags and signs in protests around the world, and their ads have consistently encouraged people to persevere in the face of hardship.
This time, though, they wanted positivity, joyfulness, and hope. They wanted something from the real world to prove that a positive mindset can help us get through the most trying of times. Other than being a documentary, there weren’t a lot of parameters.
After sifting through hundreds of stories, we ended up focusing on the Nobel Peace Prize nominated villagers from the island of Lesvos. To make sure we didn’t turn the story into just another ad, we worked with Sundance award winning and Oscar nominated documentary director Talal Derki (Return to Homs, Fathers and Sons) to create a 10+ minute film about the 150 residents of Skala Sykamias and their incredible reaction to hundreds of thousands of refugees showing up on their shores in search of a better tomorrow.